Karachi, Pakistan – HBL, Pakistan’s leading private sector bank, has announced a strategic partnership with TPL Maps to harness the power of location-based technology, aimed at enhancing operational efficiency and driving strategic growth.
The collaboration will enable HBL to utilize TPL Maps’ advanced location intelligence platform, providing the bank with critical data on businesses, footfall, and demographics. This data-driven approach will empower HBL to optimize its branch and ATM networks, offering valuable insights for strategic expansion and competitive analysis.
Sarwar Ali Khan, CEO of TPL Maps, highlighted the significance of this partnership, stating, “This collaboration reflects TPL Maps’ commitment to delivering actionable insights to businesses. It aligns with our shared goal of developing industry-leading solutions that drive growth and innovation.”
Mujtaba Naqvi, General Manager Retail South and Head of the Mass Affluent Segment at HBL, also commented on the partnership, saying, “HBL’s partnership with TPL Maps marks a significant milestone in the Bank’s digital transformation journey. By leveraging location-based intelligence, HBL will enhance its network, improve operational efficiency, and deliver exceptional banking services, ultimately driving value for our clients.”
This strategic partnership between HBL and TPL Maps underscores the bank’s commitment to innovation and digital transformation, ensuring that it remains at the forefront of the banking sector in Pakistan.