Karachi, April 14, 2025 — The Pakistan Stock Exchange (PSX) proudly launched Pakistan Financial Literacy Week 2025 (PFLW 2025) with a symbolic Gong Ceremony at the PSX Trading Hall, marking the beginning of a nationwide campaign to promote financial literacy and inclusion.
Organized in collaboration with the State Bank of Pakistan (SBP), Securities and Exchange Commission of Pakistan (SECP), Central Depository Company (CDC), and National Clearing Company of Pakistan Limited (NCCPL), the initiative aims to equip Pakistanis—especially the youth and underserved communities—with the knowledge and tools necessary for informed financial decision-making.
The Gong Ceremony brought together key leaders from the financial ecosystem, reaffirming their shared commitment to bridging knowledge gaps and fostering a financially inclusive economy. The event emphasized the collective resolve of Pakistan’s financial institutions to democratize access to financial knowledge.
As part of PFLW 2025, a diverse array of activities will be carried out across the country, including workshops, awareness sessions, and digital campaigns in schools, colleges, universities, and communities.
A highlight of the week is the launch of the National Trading Simulation Contest, “Battle of the Bulls – The Ultimate Investment Challenge.” Registration for the competition is open from April 14 to May 5, 2025, offering participants a risk-free virtual stock trading experience. The contest will run for three months and conclude with a prize distribution ceremony, where winners will be awarded substantial prizes.
Speaking at the event, Chairperson of PSX, Dr. Shamshad Akhtar, underscored the importance of financial education:
“There is no doubt that literacy—and particularly financial literacy—is critical for any society. Financial literacy serves as the bedrock for an inclusive economy. We must work together on building an ecosystem that enables meaningful impact. Educating people about financial products is key to empowering them, especially youth and women, to take charge of their financial futures.”
Governor of the State Bank of Pakistan, Mr. Jameel Ahmad, highlighted the strategic importance of financial literacy in achieving national inclusion goals under the SBP Strategic Vision 2028.
“Increasing financial inclusion remains a top strategic goal. Under the National Financial Inclusion Strategy (NFIS) 2024-28, we aim to raise financial inclusion from 64% to 75% by 2028, and reduce the gender gap in financial services from 34% to 25%,” he shared.
He also appreciated PSX’s role in supporting the capital market and providing a platform for raising capital and wealth creation.
SECP Commissioner, Mr. Zeeshan Rehman Khattak, echoed the need for collaborative efforts:
“Financial literacy is the first step toward protecting the public from misinformation and helping them make sound financial decisions. Regulators, institutions, and stakeholders must come together to achieve true financial inclusion.”
NCCPL CEO, Mr. Naveed Qazi, elaborated on the week’s agenda:
“The coming week will feature a series of targeted activities focused on financial literacy. Promoting financial literacy within the Pakistani context is essential, and institutional collaboration is key to success.”
Reflecting on PSX’s future vision, MD & CEO Mr. Farrukh H. Sabzwari emphasized the need to broaden investor participation:
“With fewer than 400,000 investors, Pakistan’s capital market has significant potential to grow. Gen Z is a critical demographic for shaping the future of investing in Pakistan. We’re working with stakeholders to boost financial literacy and increase market depth by targeting 40 IPOs in the next three years.”
Pakistan Financial Literacy Week 2025 reaffirms the PSX’s unwavering commitment to fostering a financially aware, inclusive, and economically empowered Pakistan—paving the way toward a more prosperous future for all.
