Karachi: The United Nations Development Programme (UNDP), in collaboration with Unilever Pakistan and Seed Ventures, has launched the 2nd Life Pakistan 2.0 initiative, a groundbreaking effort to innovate waste management solutions in Pakistan.
Building on the success of its first edition, 2nd Life Pakistan 2.0 expands its focus beyond plastics to include food waste, e-waste, textiles, paper, and other materials. This initiative aims to position Pakistan as a leader in sustainability by fostering innovation and collaboration among entrepreneurs, industry experts, and other stakeholders to address pressing environmental challenges.
For 2025, the initiative introduces a centralized platform, 2ndlife.pk, designed to serve as a hub for innovators, students, and entrepreneurs. The platform provides access to critical resources, opportunities for mentorship, and a space to showcase ideas while connecting with key industry players.
Applications for the 2025 programme are now open, targeting entrepreneurs and students working on waste management solutions. Selected teams will undergo a six-week acceleration programme, where they will receive guidance from mentors and industry experts to refine their solutions and enhance their business models.
The initiative will culminate in two rounds of pitching, with the top three solutions winning cash prizes and opportunities to collaborate with leading organizations in the waste management sector. The programme also invites organizations seeking innovative waste management solutions to partner in this sustainability drive.
The 2nd Life Pakistan 2.0 initiative underscores the importance of public-private partnerships in addressing environmental challenges and creating scalable, impactful solutions for a sustainable future.
Source: Business Recorder
