JazzCash, Pakistan’s leading digital financial service, has joined hands with KTrade to provide seamless stock trading access to millions of Pakistanis directly through the JazzCash app.
The partnership was formalized at the Mobile World Congress (MWC) with a signing ceremony featuring Murtaza Ali, President of JazzCash, and Ali Farid Khwaja, Chairman of KTrade. The event was attended by Aamir Ibrahim, CEO of Jazz, Chairman of Mobilink Microfinance Bank, and Group Executive Committee Member at VEON.
With this integration, JazzCash’s 13 million+ active app users will be able to open a Sahulat stock trading account, deposit funds, trade stocks, and manage investments—all within the JazzCash app. KTrade, embedded as a mini app, will enable users to open a brokerage account with funding up to PKR 1 million, as permitted by the Pakistan Stock Exchange (PSX). This initiative aims to create a seamless and intuitive trading experience for both novice and experienced investors.
Currently, only 0.15% of Pakistan’s 240 million population actively invests in the stock market, underscoring the significance of this collaboration in promoting financial inclusion. The rise of digital adoption and increasing interest in alternative investments, combined with regulatory support from the Securities and Exchange Commission of Pakistan (SECP) and the PSX, is creating new opportunities for retail participation. By enabling individuals without traditional bank accounts to trade stocks using their JazzCash wallets, the partnership is set to unlock retail investment opportunities for the mass market.
Empowering Retail Investors
Murtaza Ali, President of JazzCash, emphasized the importance of inclusive investment opportunities, stating, “Our partnership with KTrade marks a significant milestone in expanding stock trading access for millions of Pakistanis. By integrating stock trading into JazzCash, we are simplifying investing while supporting the SECP and PSX’s vision of increasing retail participation in the stock market. This initiative will play a crucial role in enhancing financial literacy and fostering a more inclusive investment ecosystem.”
Ali Farid Khwaja, Chairman of KTrade, added, “KTrade has been at the forefront of revolutionizing stock trading in Pakistan. Partnering with JazzCash allows us to reach 13 million active JazzCash users, many of whom have never had access to retail investing before. This collaboration is a game-changer, making stock market participation as easy as sending a mobile payment.”
Features and Security Measures
The integrated platform will provide users with real-time stock trading access, enabling instant buying and selling of shares with live market data. Investors will be able to efficiently manage their portfolios, track market trends, and invest in fractional shares, making high-value stocks more accessible. Additionally, the platform will offer educational resources, including investment tutorials, research reports, and podcasts, to help users make informed investment decisions.
Security remains a top priority, with the platform regulated by the SECP, PSX, and NCCPL. Transactions will only be permitted through mapped bank accounts, and Multi-Factor Authentication (MFA) will be required for all trades to ensure fraud prevention and data security.
As part of the initiative, users will also receive personalized market alerts and AI-driven stock recommendations, keeping them updated on stock price changes and market trends in real-time. The integration is expected to benefit a wide range of users, including students, housewives, and young professionals, who will now have access to Pakistan’s capital markets without the need to submit proof of income.
This strategic partnership reflects JazzCash and KTrade’s shared commitment to increasing financial inclusion and empowering individuals to participate in Pakistan’s capital markets. By making investing simpler, more accessible, and more inclusive, the collaboration is set to transform the retail investment landscape in Pakistan.
