Karachi, Pakistan — foodpanda, Pakistan’s leading online delivery platform, has announced a strategic partnership with Visa, a global leader in digital payments, aimed at accelerating the adoption of online payments in the country. This collaboration will see Visa integrated into foodpanda’s platform, offering customers substantial discounts to encourage the use of digital payments.
As part of the partnership, customers can enjoy discounts of up to 30% across all categories during weekdays by using the codes VISA20 and VISA30. On weekends, the code VISA40 will grant a 40% discount on all purchases. Additionally, new customers can take advantage of exclusive offers, including a discount code VISA300, which provides PKR 300 off their first order.
Commenting on the partnership, Muntaqa Peracha, CEO of foodpanda Pakistan, stated, “Our partnership with Visa is a major leap towards mutual growth and success for both companies. It reflects our commitment to providing unparalleled value to users across the country. We are pleased to bring our customers exceptional savings and convenience through Visa, and we look forward to a fruitful and impactful year ahead.”
Umar Khan, Country Manager for Pakistan and Afghanistan at Visa, shared his enthusiasm for the collaboration, saying, “We are delighted to partner with foodpanda, one of the most popular online delivery platforms in Pakistan, to offer our cardholders more value and convenience when they order food or groceries online. According to industry reports, 95% of Pakistan’s e-commerce payments are still being done via cash-on-delivery. This partnership aligns with our vision of enabling digital payments for everyone, everywhere, and supporting Pakistan’s journey towards a cashless economy.”
The campaign is being actively promoted across foodpanda’s platforms and through prominent banks within Visa’s network to ensure maximum reach. This collaboration not only aims to provide customers with significant savings but also seeks to contribute to enhanced financial inclusion in Pakistan by creating a seamless and secure digital ordering experience.