easypaisa and Dukan Launch ‘easypaisa Karobar’ to Revolutionize Retail Merchants Across Pakistan
KARACHI – easypaisa, Pakistan’s leading digital financial services platform, in collaboration with Dukan, has unveiled its groundbreaking ‘easypaisa Karobar’ ecosystem at prominent events held in Karachi and Lahore. This innovative platform is designed to address the operational and banking challenges faced by over two million retail merchants across the country, offering a comprehensive solution to inefficiencies within traditional retail value chains.
The launch events drew participation from key representatives of leading fintechs, FMCG companies, distribution houses, and senior leadership from Telenor Microfinance Bank (TMB) and easypaisa. Speaking at the event, Jahanzeb Khan, President and CEO of TMB/easypaisa, emphasized the transformative power of fintech collaboration in promoting financial inclusion across Pakistan. He highlighted the platform’s potential to deliver win-win solutions for all stakeholders, including FMCGs, retailers, distributors, and SMEs.
“easypaisa Karobar is a game-changer for the retail sector. It offers an integrated platform that streamlines operations and reduces cash-handling risks, ultimately empowering businesses to thrive in a digital economy,” Khan remarked during his opening address in Karachi.
Shahzad Khan, Head of Channels, Corporate Business & Productive Lending at TMB/easypaisa, provided insights into the current state of Pakistan’s retail sector. “easypaisa has consistently been at the forefront of digital innovation in Pakistan. The launch of easypaisa Karobar represents our continued commitment to supporting businesses with flexible financing solutions and digital tools to manage their operations efficiently,” he added.
Developed in collaboration with Dukan, a leading e-commerce infrastructure provider, easypaisa Karobar tackles key pain points for merchants, such as cash management and working capital constraints. The platform’s capabilities include digital onboarding, digital KYC, credit scoring using alternate data, category-locked loan disbursement, and digital collections. These features enable merchants to manage their businesses seamlessly, reducing operational costs and improving cash flow management.
The events garnered positive responses from attendees, with industry leaders acknowledging easypaisa Karobar’s potential to enhance operational efficiency and support growth within Pakistan’s retail sector. By leveraging its expansive network of over 300,000 retail merchants, easypaisa Karobar is poised to make a significant impact, offering cutting-edge financial solutions with zero friction.
With the introduction of easypaisa Karobar, Pakistan’s retail industry is set for a transformation, enabling merchants to embrace a digital-first approach and overcome long-standing operational challenges.
Source: The News
