In a landmark move to enhance digital financial services across Pakistan, easypaisa is offering easycash, a digital service providing users with instant, hassle-free access to loans. This innovative offering allows easypaisa customers to obtain loans of up to PKR 15,000 without any documentation, and repay them with flexible terms, free from hidden charges.
Seamless Loan Access
“easycash” enables users to secure a loan instantly. The loan approval process is based on a state-of-the-art, in-house credit scoring model that evaluates the user’s easypaisa account activity and credit history. To avail of the service, users simply log into their easypaisa account, select the easycash loan menu, and enter the desired loan amount, up to a maximum of PKR 15,000. Upon confirmation, the loan amount is disbursed instantly, with notifications sent via the easypaisa App and SMS.
Flexible Repayment Options
The easycash feature also provides users with tools to track and plan their repayments. They can view the outstanding amount, service fee, and due date, with the flexibility to repay the full or partial amount through the easycash menu.
Empowering Financial Inclusion
Muhammad Khurram Waraich, Head of Digital Lending & Data Science at TMB/easypaisa, emphasized the transformative impact of easycash: “This service revolutionizes loan borrowing, simplifying lives and fostering financial inclusion. Access to formal credit, often hampered by extensive paperwork and complex procedures, is now streamlined through easycash. Our goal is to meet short-term financial needs easily, thereby empowering individuals and advancing Pakistan towards a more inclusive digital economy.”
A Step Towards a Digitally Inclusive Pakistan
With 1 in 4 Pakistani adults holding a registered easypaisa account, the platform has consistently enhanced its offerings through a customer-centric approach. The introduction of easycash, supported by easypaisa’s proprietary credit scoring model, marks a significant advancement in the company’s digital lending suite, reinforcing its commitment to creating a financially inclusive Pakistan.
