Lahore, August 04, 2025 — Behtari, a digital investment platform dedicated to make wealth building simple and accessible for all Pakistanis, is pleased to announce a strategic partnership with Al Meezan Investment Management Limited, the country’s largest Shariah Compliant Asset Management Company. This collaboration allows users to invest directly in Al Meezan’s Shariah Compliant mutual funds through the Behtari app, providing Halal investment options that are easy to access for individuals across Pakistan regardless of background or experience.
The entire process from onboarding to investing takes less than 10 minutes, offering a seamless and user-friendly experience that puts long-term financial planning within everyone’s reach.
“At Behtari, our mission is to make investing simple, inclusive, and aligned with what matters to you,” said Faraz Naeem, CEO of Behtari. “Partnering with Al Meezan Investments, enables us to expand our range of Shariah Compliant options. Whether you seek growth, stability, or are just starting your savings journey, there’s something for everyone. We believe every Pakistani should have access to investment choices that fit their goals and values, all in one place.”
With this integration, Behtari users now have access to a diverse range of Shariah Compliant investment options managed by one of Pakistan’s largest and most trusted asset management companies, Al Meezan Investments.
About Behtari
Behtari is a digital investment platform designed to make saving and investing easy, transparent, and accessible for all.
In short, Behtari is on a mission to empower every Pakistani to take control of their financial future. It offers a curated suite of mutual funds, simplified onboarding, and an intuitive mobile experience — all backed by trusted asset management partners. With three AMCs already live and five more major names in the pipeline — including MCB Funds, JS Investments, Mahaana Wealth, and HBL Asset Management — Behtari is building Pakistan’s first full-scale digital marketplace for mutual fund investments.
As a subsidiary of Capital Stake, Behtari benefits from over a decade of fintech expertise, and the team behind Behtari has worked with leading banks, brokerages and fintechs over the years.
About Al Meezan Investments
Al Meezan Investments is the one of the Largest Fund Manager in Pakistan, managing over Rs. 594 Billion in assets under management and serving a customer base of more than 457,000 investors as of June 30, 2025. As full-fledged Shariah-compliant asset management company, Al Meezan holds the highest management quality rating of AM1 from both VIS and PACRA, reflecting its strong governance, ethical standards, and consistent performance track record.
This partnership represents more than just an integration it reflects a shared vision to make ethical and goal-driven investing accessible to everyone in Pakistan. Through this digital collaboration, Al Meezan’s trusted Shariah-compliant funds are now available on the Behtari platform. Together, the two organizations are setting a new standard for inclusive and value-based financial growth paving the way for a future where every Pakistani can invest with confidence, purpose, and ease.
Disclaimer: All investments in Mutual Funds and Pension Funds are subject to market risks. Past Performance is not necessarily indicative of future results.
Use of the name and logo of Al Meezan Investment Management Limited does not mean that it is responsible for the liabilities/obligations of Behtari or any investment scheme / operations managed by it.
FAQs:
- How does Behtari make investing different from traditional platforms?
Most investment journeys in Pakistan are complicated, paper-heavy, or require intermediaries. Behtari removes all that friction — users can sign up, choose funds, and start investing in under 10 minutes, directly from their smartphones. - Why now? What’s changed in Pakistan’s investment landscape?
Millions of Pakistanis are looking for better ways to grow their savings, especially ones that align with their values. With growing smartphone penetration and demand for Shariah-compliant solutions, Behtari is filling a critical gap — offering financial inclusion with faith-based integrity. - Who is Behtari really built for?
Everyone — from a fresh graduate saving their first Rs. 5,000 to a professional seeking Halal return. Our mission is to give every Pakistani the tools to build a secure financial future, regardless of background or income level. - What’s next for Behtari?
Behtari is on track to become Pakistan’s largest mutual fund marketplace. With three AMCs live and five major names — including MCB Funds, JS Investments, Mahaana Wealth, and HBL Asset Management — launching soon, users will soon have access to a wide range of investment opportunities in one place. - Is this just for Muslims looking for Halal investments?
Not at all. While Shariah-compliant funds are now more accessible than ever, Behtari offers a full range of options for anyone looking for transparency, ease, and long-term financial planning. - How does this benefit the average user?
It brings credibility, choice, and convenience together. Users no longer have to choose between accessibility and values — they can invest in trusted, Shariah-compliant funds with just a few taps, anytime, anywhere. - How does Behtari ensure user trust and security?
Behtari partners only with SECP-regulated asset management companies and leverages Capital Stake’s decade-long fintech expertise. All transactions are fully secure and traceable, and user data is protected under strict security protocols. - Why is the partnership with Al Meezan especially meaningful?
Al Meezan isn’t just any AMC — it’s Pakistan’s largest and most trusted Shariah-compliant investment firm. For Behtari, this collaboration signals a major endorsement of Behtari’s model and brings unparalleled trust, reach, and product depth to the platform. - Is this a step toward financial inclusion in Pakistan?
Absolutely! Most Pakistanis are either unbanked or under-invested. With Behtari, anyone with a smartphone can start their investment journey — no paperwork, no intermediaries, no jargon. It’s a step toward democratizing wealth-building for every Pakistani. - What’s Behtari’s long-term vision?
Behtari aims to become the go-to destination for investment and savings in Pakistan. From mutual funds to retirement planning and wealth advisory, the platform is evolving into a complete personal finance hub — built for the next generation of Pakistani investors. - What makes Behtari relevant to young Pakistanis?
Gen Z and millennials want simplicity, speed, and values-based choices. Behtari speaks their language — mobile-first, no paperwork, clean design, quick onboarding, and ethical options. It fits the lifestyle of a new generation of savers and investors.
Media Contact
Behtari Media Contact:
Name: Hubab Irfan
Title: VP Behtari
Phone Number: 042-111-111-222, +92 302 2247444
Email: contact@behtari.com
Website: www.behtari.com
