1LINK, Pakistan’s premier payment system operator, and Visa, a global leader in digital payments, have entered into a strategic partnership to drive innovation and streamline digital payment services across Pakistan. This collaboration introduces the integration of Visa Alias Directory Service within the 1LINK network, aimed at simplifying inbound remittances and significantly improving the user experience.
One of the key milestones of this partnership is expanding the acceptance of PayPak, Pakistan’s domestic payment scheme, on all Cybersource-enabled acquirers. This development will enhance the capabilities of PayPak cards, enabling their usage across a wider range of e-commerce platforms, providing greater convenience and access for users.
The signing ceremony of this landmark agreement was graced by Mr. Saleem Ullah, Deputy Governor of the State Bank of Pakistan (SBP), Mr. Sohail Javaad, Executive Director of the DFS Group, and other senior officials from the SBP. Also in attendance were Mr. Abrar Ahmed Mir, Chairman of 1LINK, Mr. Najeeb Agrawalla, CEO of 1LINK, Ms. Leila Serhan, Senior Vice President and Group Country Manager for Visa (North Africa, Levant, and Pakistan), along with senior management teams from both organizations.
This partnership marks a significant step toward the modernization of Pakistan’s digital payments ecosystem, paving the way for enhanced financial inclusion and the growth of e-commerce in the country.
